ABOUT US
Everyone talks about it. We built it.
Every sibling duo has that one conversation. Every group of friends has that one late night full of big ideas, bigger dreams, and the quiet question: what if we actually did it?
Most of the time, life moves on. The idea fades into a memory, a funny story you tell at dinner years later.
We are Sharvari and Bhargav .Two siblings from the warm, coastal town of Dahanu, Maharashtra. And we didn't let it fade. We looked at each other, believed in what we saw, and built Priva from the ground up.
Not because it was easy. Because it was ours.
The Name Behind Priva
Behind every brand is a story. Behind every name is a meaning.The Priva was born from a name. Our founder's mother Pratibha a name meaning Splendor, rooted in the Latin word that means brilliance and brightness. From that splendor came Priva radiance of light.
Two words. One meaning. Light.
Because you were always meant to radiate.
Why We Exist
We saw a gap. We filled it with purpose.
The jewellery market had a problem we couldn't ignore you either paid a fortune for quality, or you settled for pieces that lost their shine within weeks. Beautiful and affordable felt like a contradiction.
We knew it didn't have to be. So we set out to build a brand that proves quality and affordability belong together always on trend, always crafted with care, and always priced with honesty.That is the Priva promise. And we stand behind it completely.
What We Stand For
- Three things we will never compromise on.
💎 Anti-Tarnish Quality
Our necklaces are crafted to stay as brilliant as the day you first wear them. No fading, no dull nessjust lasting beauty, always.
Jhumkas, Reimagined
Rooted in Indian tradition, designed for modern life. Our jhumkas carry the soul of culture with a fresh, wearable touch for every occasion.
✨ Always On-Trend
We track global jewellery trends so you don't have to. Fresh, relevant, and made for real everyday lifeseason after season.
